NO DIM BULBS HERE
Three key facts drove the messaging strategy (and brandline) we developed for American Lighting.
ONE: The lighting business is a lot more complicated than you'd think.
TWO: Nobody in the market works harder to give their customers lighting solutions perfectly-matched to their needs — while minimizing their long-term equipment, energy and maintenance costs.
THREE: The guys at American Lighting are a fun bunch to work with.
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