I recently read (and mostly enjoyed) Stephen King’s latest novel, 11/22/63. Which, to make a very long story short, is a book involving time travel. For some reason, it’s reminded me of a real life King-ly story from my own past. So join me as we return to a balmy evening in 1978 — a couple … Read More
Author: Francis
Be Careful What You Wish For (Why music is really starting to suck)
Yesterday, the Wall Street Journal reported that the number of albums released globally in 2017 is roughly seven times the amount released in 1960. Which got me thinking, once again, what a horrible state popular music is in these days. Below is a column I wrote on the topic nearly 10 years ago. PART ONE: PRELUDE I used … Read More
15-SECOND SHOCKER: Nick Saban Makes Fun Of Himself!
Brilliant PR move or just plain funny? Both. (This post was originally published in September, 2010 — 9 months after Saban’s first national championship at Alabama) I remember the last time people really hated The Crimson Tide. And not just around the Southeastern Conference, but all over the country. It was about 30 years ago—the … Read More
Can’t We All Just Get Along?
This column was originally published in the January, 2012 issue of B-Metro Magazine. Now seemed like a good time to re-post it. Almost true story: A fine Southern lady and her daughter are taking a cab through New York, when the young girl asks about several brazenly-dressed women standing at a nearby street corner. “Well, sweetheart,” … Read More
When Clients Won’t Listen
Several years ago, I was at lunch with a buddy who posed a question I’d stopped asking in the late-80’s. Namely, “Why is radio in Birmingham so bad?” The broad answer is, “Because radio everywhere is bad.” That said, this is not a Bash-Birmingham-Radio column. There are plenty of good people working in commercial radio. And … Read More
Choose Your Associates Wisely.
Our web programmer Richard Thomas recently removed himself from consideration for a significant new business opportunity—after receiving a series of abrasive communiqués from the organization’s top executive (a physician). The last of which concluded with a direct order: “From now on, you will refer to me as Dr. [Whatever].” Shortly after that decision, Richard’s partner … Read More
Why Content Marketing May (Or May Not) Be Right For Your Business.
In early 2011, I made a commitment to learning the fine art of building and promoting the agency’s brand through content marketing. Enter Michael Gass. A long-time ad agency vet specializing in New Business Development, Michael launched his own Content Marketing / Social Media consultancy in 2007. Since then, he’s taught the same fundamental system … Read More
Same Old Story. Brand New Telling.
(Our Latest Ad For JamisonMoneyFarmer CPAs) As we orginally reported in this 2015 post, you might be surprised to learn that the CPA firm with Alabama’s most active overseas practice is headquartered 45 miles Southwest of Birmingham International Airport. Naturally, we’d been nagging our good friend Bobby Bragg for at least a year that it … Read More
A Brand & A National Campaign. In Two Weeks?
DromosPTM® is an operations-management software system for Specialty Pharmacies. It was developed in-house by Troy, Michigan’s Pharmacy Advantage — which is part of the nationally-ranked Henry Ford Health System. Our longtime friend and client Zane Tarence of Founders Investment Bank recommended Pharmacy Advantage engage us. The Challenge Founders and Pharmacy Advantage charged us with re-developing … Read More
US/German Summit Campaign
This past weekend, JamisonMoneyFarmer hosted the 5th Annual US German Summit at its Tuscaloosa headquarters. Thanks to JMF‘s Bobby Bragg (always a pleasure to serve) for the project. And to our longtime friend Candice Londino for Art Direction & Production. CLICK HERE to see the campaign.